With more and more manufacturers and online etailers of mattresses there will be more chaos for the consumers. We thought it was bad when we would have to visit a mattress store every 10 years and face the complicated process of sifting through 40 different white mattresses. Trying to retain the specifications and slight differences that the salespeople would murmur about.
For a time the internet saved us from this but it wasn't long before hundreds of new players entered the market for the bed in a box. If you think it was confusing before sifting through a forest of white mattresses now there are more suppliers than there were floor samples. Now you will be facing an onslaught of brown boxes with mattresses crammed into them. Many of the new suppliers will know more about internet marketing than manufacturing mattresses.
How will consumers cope with it?
We hated going to the Store to buy a mattress where they all looked similar and we couldn't keep the differences straight. Now with the specifications all available on the etailers websites we feel that we understand more about the product.
Perhaps , Perhaps not. Instead of a mattress specialist you now have marketing guru's who pore over text for hours creating wonderful content and blogs, knowing exactly what you want to hear. Dogs and Cats posing on mattresses with trays balancing coffee cups, all sitting on the mattress.
If you are shopping for a handmade mattress that uses natural components, shop with a business that has been making mattresses for decades. It doesn't hurt that the founders of Bio Beds Plus trained employees in the furniture making business for decades or have produced over 700 000 mattresses. They used natural jute and recycled hessian fabric in their furniture over 40 years ago. Coconut husks were used in large pieces for added support in the corners of the mattresses.
It was all about the customer. Training employees and avoiding automated machinery so that more people would have jobs. What's the industry all about today?
If you are going for an organic mattress or a Natural mattress do as much research as possible. Consider what allergies you have and which type of nontoxic mattress your require. Check what upgrades are available or can be added later. Look for a retailer who will work with you later when it comes to adjusting the comfort of your mattress.
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